Wednesday, April 30, 2008

Working on Task 2. Finished the advertisement distribution brainstorm and the brainstsorm of possible products to advertise.

Monday, April 28, 2008

Researched how to make stop-motion animation video. I found a good website that shows the steps involved in creating a stop-motion animation. I have decided to take the photos at home, put them on a thumb drive, transfer to the school computer and use iPhoto to arrange and set the frames, then convert video to MP4 and play on iMovie

Monday, April 7, 2008

Investigated how to gain the attention of potential product-buyers. Its important to gain the attention of people but it is even more important to retain their interest. I researched a bit of history on energy drink advertiding, i found out that there has been a media blitz over energy drinks named "XTC" and "Cocaine".

Sunday, April 6, 2008

Task2 Target Audiences

Researched the target audiences of energy drinks. I found out that more and more adults are drinking energy drinks these days to keep up with their hectic lifestyles. Three main target groups for energy drinks are young, trendy, trendsetters and clubbers. They consume energy drinks for the same reason – to maintain health without losing their vitality. I also decided to make my storyboards smaller because I could only fit three in one page.